Mobile vs native. Does the battle rage?

Posted by on Mar 30, 2011 in mobile | No Comments

There has been much talk about the rise of the app and whether or not the web needs saving from it’s inevitable demise. It seemed like it was all that was talked about at SXSW this year.

We’ve heard why mobile matters. We’ve read about the expected grown in the smart phone market. We’ve seen why in a new web world, no application is an island. There are many other comments too.

So I thought I’d wade in. Check out my new post for In-traction and raed why I think that this is not really a battle at all. In fact it’s context that is king!